Is My Idea Great, or Just Good? | Day 44

Ever found yourself contemplating if an idea* is merely good or if it's spectacularly great?

In the realm of innovation, where some might debate the subtleties of these two terms, I've uncovered a clear distinction that has been instrumental in my creative journey.

Here's my simple litmus test:

A good idea often requires persistent persuasion and marketing efforts to gain acceptance. Conversely, a great idea is one that naturally resonates with people, attracting them without much effort.

The real conundrum for us innovators lies in discerning the path that takes an idea from being merely good to undeniably great.

In the spirit of transparency, one of my signature products, The Well Home Inspection, currently occupies a position somewhere along the continuum stretching from good to great.

Clearly, there's ample room for growth and improvement.

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*Remember, 'idea' here could signify a product, service, or even your personal brand.